Leadership

Donnie Henderson is a seasoned marketing and sales professional with over 25 years of experience in the industry. He has served as a Director of Marketing, Vice President of Marketing and Sales, and a Sr. Channel Marketing Manager, among other roles.

Donnie is a transformational business leader with expertise in driving high-level marketing initiatives for small- to large-scale B2B/B2C, local, national, and international accounts, including Gerber, Porsche, Coca-Cola, and Michelin. He has extensive experience with various verticals, including Healthcare, Manufacturing, Financial, and consumer goods.

Donnie has a track record of achieving impressive results, such as doubling website traffic, achieving $4 million in marketing-generated revenue in three months, and generating $250K+ in sales with marketing-qualified leads. He excels in lead generation, SEO, branding, integrated digital marketing, business partnerships, and project management with multimillion-dollar budget oversight.

As a marketing consultant/manager for the U.S. and Canada partner programs at Honeywell, Donnie collaborated with stakeholders to establish and direct channel and distribution strategies, program management, growth strategies, and best practices. He also developed go-to-market plans with partners in various verticals and added half of the central and Canadian partners to his portfolio and two of the three distributors while remaining under the MDF budget due to a hiring freeze in 2020.

Donnie is a data-driven and customer-obsessed leader who excels in rapidly changing work cultures with unique challenges, demands, and risks. He is proficient in lead generation, SEO, branding, integrated digital marketing, business partnerships, and project management with multimillion-dollar budget oversight. Donnie is an asset to any team, and I highly recommend him.